PEPSICO | LAY’S
Client: PepsiCo | Lay’s
Title: The Bet
Agency: Rethink
Global CCO: Aaron Starkman
Global CSO: Sean McDonald
CCO: Mike Dubrick
Group CD / Copywriter: Robbie Percy
Group CD / Art Director: Caroline Friesen
CD / Copywriter: Anthony Atkinson
CD / Art Director: Greg Kouts
CD / Art Director (FR): Karine Doucet
Copywriter (FR): Catherine Tremblay
National Head of Production: Laura Rioux
Senior Broadcast Producer: Shannon Farrell
Senior Broadcast Producer (FR): Edith Cayer
Production Company: OPC
Executive Producer: Harland Weiss
Line Producer: Max Brook
Director: Damien Shatford
DoP: Lachlan Milne
Editorial: Saints Editorial
Editor: Melanie Hider
Assistant Editor: Jadon Wiliams
Executive Producer: Emily McKay
VFX / Finishing: Fort York VFX
Lead Flame Artist: Melissa Vasiliev
Flame Artists: James Marin, Luke White
Flame Assistant: André Albuquerque
Executive Producer: Pallavi Joshi-Firby
Colour: Alter Ego
Audio: Vapour Music